Atty. Justine Andrew C. Lo: Building more than just businesses

When you meet Atty. Justine Andrew C. Lo, you see more than a businessman—you see a family man and a next-generation leader carrying a strong sense of responsibility. As co-owner of the Coast Pacific Group of Companies and Chief Operating Officer for its real estate and manufacturing units, he is focused on continuing what his parents started while preparing the business for the future.

Growing up, Justine was exposed to the daily realities of running a family business. He saw how his parents built their companies from the ground up through hard work, courage, and determination. From furniture workshops to hotels, ice plants, and food outlets, these early experiences shaped how he views leadership today. For him, the goal is clear: to make the business stronger and ready for the next generation.

He follows the values taught by his parents—integrity, discipline, and adaptability. At the same time, he understands that business today requires new approaches. While the older generation relied on instinct, Justine uses data, systems, and modern technology. Their hotels now use online booking systems, real estate deals are cashless, and factories are monitored in real time. Even their McDonald’s outlets have self-service kiosks and use solar power to reduce costs and help the environment.

Despite these changes, Justine believes that people remain the heart of the business. Their companies support local jobs, from craftsmen in furniture-making to workers in tourism and the fishing industry. For him, leadership is about helping people grow and succeed.

In the end, Justine’s idea of legacy goes beyond profit. He wants to pass on strong values to his children and to everyone connected to their business. For him, true success is not just about building companies—but building lives and communities.

Read the full story of Atty. Justine Andrew C. Lo and explore more inspiring features in The Freeman’s Men In Business Magazine, now available at National Bookstore.

This special issue highlights a new generation of business leaders who are making an impact in Cebu and beyond. These young entrepreneurs are bringing new ideas, driving change, and helping their communities grow. Their stories show how today’s leaders are shaping the future of business.

You can also catch weekly highlights of Cebu’s Power Players and Rising Titans every Monday in The Freeman’s Business section./JOB

The Freeman Digital

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